L&T Finance unveils Gold Loan Campaign in Kolkata featuring brand ambassador Jasprit BumrahIntroduces three commercials to drive awareness for Gold Loan offerings with the tagline ‘Koi Bhi Sapna Hold Mat Karo, L&T Finance Gold Loan Karo’
Kolkata, August 18, 2026: - L&T Finance Ltd. (LTF), one of the leading retail financiers in the country, introduced three new TV commercials (TVC) with the tagline, ‘Koi Bhi Sapna Hold Mat Karo, L&T Finance Gold Loan Karo,’ featuring its brand ambassador, Jasprit Bumrah in Kolkata. Through this campaign, LTF will drive awareness for its Gold Loan offerings and empower individuals, micro-entrepreneurs, and households to unlock the value of their idle gold to fuel their growth, aspirations, and dreams. The TVC was launched during the India vs Sri Lanka test series that started from August 15, 2026. As the ‘Co-presenting’ partner for the series, LTF is amplifying the campaign across on-ground and TV channels during the matches. The TVC are being aired on Sony TV Broadcast Network across its nine Linear TV channels. The newly launched commercials are a light-hearted three-film series, effortlessly blending humour with the realities of modern financial aspira...